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It was released on November 25, 2014 by Columbia Records as the lead single from the reissue.
The song was written by Beyoncé and Alonzo Holt; the latter collaborated with Bobby Johnson during the production process.
We both just looked at each other realizing there was this incredible spark of fireworks between us.
It was that fairytale kiss you only hear about in the movies.
The mastering was finished by Dave Kutch at The Mastering Palace in New York City.
Allison Piwowarski opined that the song's title refers to the drinking game "Sevens, Elevens, and Doubles", as the singer hints in lines like "...
It debuted at number 3 on the Hot R&B/Hip-Hop Songs following its first week of availability as a digital download from the Platinum Edition reissue, having sold 85,000 copies that week."7/11" is a trap song with elements of hip hop present in its composition.It features rap-singing vocals by Beyoncé over a warped up-tempo beat."7/11" made its debut in Australia at number 59 on the country's ARIA Singles Chart for the chart issue dated December 1, 2014 and peaked at number 41 a week later.On November 21, 2014, a music video for the song was released on Beyoncé's official You Tube account.